Microsoft May Share Search Revenue

Search engine users could get a cut of the online action, Gates suggests.

BANGALORE, INDIA -- Microsoft will share a part of its advertising revenues from its search engine with users, the company's Chairman Bill Gates has said.

Gates said that search engines like Google get their revenues from advertising because people use these search engines.

"Google's business model is not based on free software," Gates said. "Their business model is based on advertisements from which they make a lot of money."

But they don't share these advertising revenues with the end users who help them get the revenue, Gates said. "Google keeps all of the money with itself," he added. Gates made the comments in a panel discussion on an Indian television channel here.

Through its AdSense program, Google does share advertising revenue with Web site publishers who carry ads that Google sells to advertisers.


Microsoft's Plans
In its bid to share revenues with users, Microsoft may give free software or even cash to users, said Gates, who did not discuss further details.

The panel discussion was televised in two parts by New Delhi Television on two days last week.

Gates has been on a four-day visit to India. During this visit, apart from focusing on his charities, Gates is also meeting with business leaders, government officials at the federal and state levels and developers.

On Wednesday, Gates announced that Microsoft is investing $1.7 billion in its research and development operations and its other programs in India. He has previously complained of a shortage of qualified software engineers in the U.S.



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